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The Hitchhiker's Beer

Derrick Lin Packaging of the World Chief Curator 5/20/2014 06:39:00 PM , , , ,


Designer: Michela Monterosso
Location: Stockholm, Sweden

The Hitchhiker's beer is for the adventurous travellers, for people who are always on the look-out for the next great experience. The concept is based on the travel journal, a hand-sketched diary in which the explorer has left impressions, thoughts and feelings.The graphic is deliberately rough and bold, for travellers have no time to care about perfect curves!





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